Description
Explore the essential guide to strategic management with 'What is Strategy?' This remarkable book by Joan Magretta, featuring insightful illustrations by Emile Holmewood, unlocks the complexities of competitive strategy in a format that is both engaging and easy to comprehend. Tailored for both seasoned pros and newcomers, this strategic resource elucidates key concepts such as industry structure, the Five Forces framework, competitive advantage, and the value chain. Readers will also learn to assess existing strategies and craft innovative approaches through practical tests, enhancing their strategic thinking. Delve into Michael Porter's major theories on scale, sustainability, goal setting, and disruption, all while enjoying an entertaining narrative about a management team who enlists Porter’s expertise to navigate their strategic challenges. This business classic is not just a must-have for strategists—it's a delightful read that turns complex theories into accessible insights for anyone looking to excel in strategy implementation. Ideal for both individual and team development in strategy formulation. The book comes in a brand-new condition, published in 2020 by Harvard Business Review Press, and features a durable cloth-over-board format. Plus, enjoy free shipping with delivery estimated up to 6 weeks. Once your order is placed, remember it cannot be cancelled. Get ready to redefine your understanding of strategy today!
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9781633698239
Format: Cloth over boards
Year: 2020
Publisher: Harvard Business Review Press
Description:
When it comes to strategy, the mistake most managers make is thinking they have one when they don't.
Joan Magretta, author of the bestselling bookUnderstanding Michael Porter, has teamed up with illustrator Emile Holmewood to capture essential strategy concepts in a short, easy-to-understand, graphic format.
Here you'll find the classic Porter frameworks—industry structure and the Five Forces, competitive advantage and the value chain—as well as a set of practical tests to apply in evaluating existing strategies or developing new ones. You'll also learn Porter's thinking about critical issues such as scale, goal setting, sustainability, and disruption.
With a relatable cast of characters—a deadlocked team of managers calls in Professor Porter to help them devise a new strategy—this book brings a sense of fun to a serious subject. It will help you quickly grasp the fundamentals of strategy, whether you're a seasoned strategist looking to cut through all the new buzzwords or a new manager about to lead your first strategy meeting.
'The most famous and influential business professor who has ever lived.' —Fortune
'Among business-school professors, Harvard's Michael Porter is a category killer. He literally wrote the book on 'competitive strategy'…' —Wall Street Journal
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9781633698239
Format: Cloth over boards
Year: 2020
Publisher: Harvard Business Review Press
Description:
When it comes to strategy, the mistake most managers make is thinking they have one when they don't.
Joan Magretta, author of the bestselling bookUnderstanding Michael Porter, has teamed up with illustrator Emile Holmewood to capture essential strategy concepts in a short, easy-to-understand, graphic format.
Here you'll find the classic Porter frameworks—industry structure and the Five Forces, competitive advantage and the value chain—as well as a set of practical tests to apply in evaluating existing strategies or developing new ones. You'll also learn Porter's thinking about critical issues such as scale, goal setting, sustainability, and disruption.
With a relatable cast of characters—a deadlocked team of managers calls in Professor Porter to help them devise a new strategy—this book brings a sense of fun to a serious subject. It will help you quickly grasp the fundamentals of strategy, whether you're a seasoned strategist looking to cut through all the new buzzwords or a new manager about to lead your first strategy meeting.
'The most famous and influential business professor who has ever lived.' —Fortune
'Among business-school professors, Harvard's Michael Porter is a category killer. He literally wrote the book on 'competitive strategy'…' —Wall Street Journal