Description
Condition: BRAND NEW
ISBN: 9781847942784
Format: Trade paperback (UK)
Year: 2021
Publisher: RANDOM HOUSE UK
Pages: 400
Unlock the secrets of business growth with 'The Cold Start Problem,' a pivotal guide by renowned Silicon Valley investor Andrew Chen. Are you struggling to launch your startup or find yourself stuck in the early stages of your business? This book provides a roadmap for overcoming the cold start problem, a critical challenge faced by entrepreneurs and innovators alike.
Andrew Chen, a partner at the esteemed venture capital firm Andreessen Horowitz, draws from invaluable interviews with industry titans like the founders of LinkedIn, Uber, and Airbnb. He outlines strategic insights on how to leverage the network effect to scale your product effectively. In this comprehensive guide, discover how successful companies capitalize on user engagement and how the addition of each new user enhances the service’s value.
From building an 'atomic network' that can sustain growth to identifying the moment when your product can take off independently, 'The Cold Start Problem' unpacks intricate concepts into actionable steps. Learn how to pinpoint the tipping point that propels growth, ensuring your venture moves from concept to market dominance.
This is more than just a book; it's an essential tool for entrepreneurs eager to conquer the complexities of launching and scaling a product in today's competitive landscape. Elevate your venture with insights that have been road-tested in some of the world’s top-performing companies. Get your hands on this indispensable guide and transform your business approach today!
Delivery Information: All orders are processed promptly, with quick shipping to ensure you receive your book on time. Enhance your entrepreneurial toolkit now!
Condition: BRAND NEW
ISBN: 9781847942784
Format: Trade paperback (UK)
Year: 2021
Publisher: RANDOM HOUSE UK
Pages: 400
Description:
A guide to scaling your business from one of Silicon Valley's most-esteemed investors.
'A true Silicon Valley insider' Wired
Why do some products take off? And what can we learn from them?
The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem.
Andrew Chen has a solution. As a partner at the pre-eminent VC firm Andreesen Horowitz, he has invested in some of the world's fastest-growing companies. Along the way, he's become one of the most renowned bloggers in tech - hailed by Wired as a 'true Silicon Valley insider'.
Now, Chen reveals how any organisation can surmount the cold start problem. His solution lies in the network effect- the way a service improves as more people sign up. It means that today's leading products - from Wikipedia to to WhatsApp - get more powerful with every additional user.
Drawing on interviews with the founders of LinkedIn, Zoom, Uber, Dropbox, Tinder, Airbnb and more, Chen unpicks how to start and scale these network effects. He reveals how to build an 'atomic network' that is just big enough to sustain itself. He uncovers how to spot the tipping point after which growth takes care of itself. And he explores why some big companies manage to sustain viral network effects for years (while others quickly stop growing).
The result is a one-stop guide to scaling a product, road-tested at some of the world's most valuable companies.
ISBN: 9781847942784
Format: Trade paperback (UK)
Year: 2021
Publisher: RANDOM HOUSE UK
Pages: 400
Unlock the secrets of business growth with 'The Cold Start Problem,' a pivotal guide by renowned Silicon Valley investor Andrew Chen. Are you struggling to launch your startup or find yourself stuck in the early stages of your business? This book provides a roadmap for overcoming the cold start problem, a critical challenge faced by entrepreneurs and innovators alike.
Andrew Chen, a partner at the esteemed venture capital firm Andreessen Horowitz, draws from invaluable interviews with industry titans like the founders of LinkedIn, Uber, and Airbnb. He outlines strategic insights on how to leverage the network effect to scale your product effectively. In this comprehensive guide, discover how successful companies capitalize on user engagement and how the addition of each new user enhances the service’s value.
From building an 'atomic network' that can sustain growth to identifying the moment when your product can take off independently, 'The Cold Start Problem' unpacks intricate concepts into actionable steps. Learn how to pinpoint the tipping point that propels growth, ensuring your venture moves from concept to market dominance.
This is more than just a book; it's an essential tool for entrepreneurs eager to conquer the complexities of launching and scaling a product in today's competitive landscape. Elevate your venture with insights that have been road-tested in some of the world’s top-performing companies. Get your hands on this indispensable guide and transform your business approach today!
Delivery Information: All orders are processed promptly, with quick shipping to ensure you receive your book on time. Enhance your entrepreneurial toolkit now!
Condition: BRAND NEW
ISBN: 9781847942784
Format: Trade paperback (UK)
Year: 2021
Publisher: RANDOM HOUSE UK
Pages: 400
Description:
A guide to scaling your business from one of Silicon Valley's most-esteemed investors.
'A true Silicon Valley insider' Wired
Why do some products take off? And what can we learn from them?
The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem.
Andrew Chen has a solution. As a partner at the pre-eminent VC firm Andreesen Horowitz, he has invested in some of the world's fastest-growing companies. Along the way, he's become one of the most renowned bloggers in tech - hailed by Wired as a 'true Silicon Valley insider'.
Now, Chen reveals how any organisation can surmount the cold start problem. His solution lies in the network effect- the way a service improves as more people sign up. It means that today's leading products - from Wikipedia to to WhatsApp - get more powerful with every additional user.
Drawing on interviews with the founders of LinkedIn, Zoom, Uber, Dropbox, Tinder, Airbnb and more, Chen unpicks how to start and scale these network effects. He reveals how to build an 'atomic network' that is just big enough to sustain itself. He uncovers how to spot the tipping point after which growth takes care of itself. And he explores why some big companies manage to sustain viral network effects for years (while others quickly stop growing).
The result is a one-stop guide to scaling a product, road-tested at some of the world's most valuable companies.