Description
Discover the intricacies of political communication in our contemporary era with 'Modern Political Communication'. This essential read delves into the evolving landscape of political narratives, examining how traditional media channels are giving way to a dynamic, fragmented information environment. As political communication systems in advanced industrial democracies face unprecedented change, this book highlights the adaptive strategies of governments, political parties, and media organizations in the U.S. and the U.K.
Explore how audience fragmentation and societal divides shape political dialogue and citizen engagement. James Stanyer provides a thorough analysis of how these factors influence the relationship between political communicators and their audiences, stressing the growing role of media organizations and advocacy groups. Perfect for scholars, professionals, and enthusiasts of political science, 'Modern Political Communication' offers invaluable insights into the transformation of political discourse and its implications for democracy. Don't miss your chance to grasp these critical themes that will define future political landscapes.
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9780745627984
Year: 2007
Publisher: John Wiley & Sons (UK)
Pages: 240
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9780745627984
Year: 2007
Publisher: John Wiley & Sons (UK)
Pages: 240
Description:
Political communication systems in advanced industrial democracies
are in a state of flux. The traditional political communication
system, with its limited and regulated media channels, stable
patterns of media consumption, and identifiable party loyalty,
which characterized much of the twentieth century, is giving way to
one that is less ordered and structured. This book provides an
accessible and comprehensive account of how governments, political
parties, established media organizations and citizen audiences, in
the US and the UK, are adapting to this systemic change.
Against the background of audience fragmentation and widening
social and political divisions, James Stanyer provides a critical
appraisal of the evolving relationship of political communicators
and their audience. He argues that such divisions influence citizen
communicative engagement and are increasingly exacerbated by the
strategic activities of political advocates and media
organizations. Modern Political Communication is required reading
for anyone who wants a fuller understanding of the transformation
of political communication and the repercussions for democracy.
Explore how audience fragmentation and societal divides shape political dialogue and citizen engagement. James Stanyer provides a thorough analysis of how these factors influence the relationship between political communicators and their audiences, stressing the growing role of media organizations and advocacy groups. Perfect for scholars, professionals, and enthusiasts of political science, 'Modern Political Communication' offers invaluable insights into the transformation of political discourse and its implications for democracy. Don't miss your chance to grasp these critical themes that will define future political landscapes.
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9780745627984
Year: 2007
Publisher: John Wiley & Sons (UK)
Pages: 240
Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9780745627984
Year: 2007
Publisher: John Wiley & Sons (UK)
Pages: 240
Description:
Political communication systems in advanced industrial democracies
are in a state of flux. The traditional political communication
system, with its limited and regulated media channels, stable
patterns of media consumption, and identifiable party loyalty,
which characterized much of the twentieth century, is giving way to
one that is less ordered and structured. This book provides an
accessible and comprehensive account of how governments, political
parties, established media organizations and citizen audiences, in
the US and the UK, are adapting to this systemic change.
Against the background of audience fragmentation and widening
social and political divisions, James Stanyer provides a critical
appraisal of the evolving relationship of political communicators
and their audience. He argues that such divisions influence citizen
communicative engagement and are increasingly exacerbated by the
strategic activities of political advocates and media
organizations. Modern Political Communication is required reading
for anyone who wants a fuller understanding of the transformation
of political communication and the repercussions for democracy.