Description
Discover the transformative potential of the 'Blue Ocean Shift - Unabridged Audio Book on CD.' This groundbreaking audiobook by renowned authors Kim and Mauborgne provides a strategic roadmap for leaders and innovators aiming to navigate away from fierce competition and towards creating untapped market opportunities. Perfectly formatted in standard audio CD, the audiobook presents step-by-step insights into moving from a red ocean—filled with competition—to a serene blue ocean of new possibilities.
Explore the opportunity to enhance your organization’s growth trajectory as you learn the principles of nondisruptive creation. With more than a decade of new research, this audio book equips you with practical tools and real-world strategies that have enabled numerous organizations to carve their unique paths in diverse industries. Whether you're a start-up needing guidance in a crowded marketplace or part of a larger entity seeking fresh growth strategies, this audiobook is a vital resource.
With the 'Blue Ocean Shift', experience narratives from successful leaders who navigated the shift and developed new markets. Delve into actionable lessons learned from both triumphs and setbacks, ensuring you're equipped to harness the power of innovative thinking. It's time to empower your team and transform potential pitfalls into stepping stones for a successful blue ocean journey.
Please note, this is an AUDIO BOOK - ON A CD. Shipping is FREE; please allow 15 days for delivery from our Auckland warehouse, where you’ll find no unexpected charges or import duties. Condition: BRAND NEW. ISBN: 9781509871933. Year: 2018. Publisher: Bolinda/Macmillan Audio.
Please note this is an AUDIO BOOK - ON A CD. Shipping for this item is FREE, please allow 15 days for shipping. As its shipped from our Auckland warehouse there is no unexpected import charges, custom duties or taxes
Condition: BRAND NEW
ISBN: 9781509871933
Format: CD standard audio format
Year: 2018
Publisher: Bolinda/Macmillan audio
Description:
Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence and seize new growth, guiding you step-by-step through how to take your organisation from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organisation to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth.
Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organisations made the shift and created new markets by applying the process and tools outlined in the audiobook. Whether you are a cash-strapped start-up or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process.
With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical material for listeners, managers and entrepreneurs alike. You'll learn what works, what doesn't and how to avoid the pitfalls along the way. This audiobook will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.
Explore the opportunity to enhance your organization’s growth trajectory as you learn the principles of nondisruptive creation. With more than a decade of new research, this audio book equips you with practical tools and real-world strategies that have enabled numerous organizations to carve their unique paths in diverse industries. Whether you're a start-up needing guidance in a crowded marketplace or part of a larger entity seeking fresh growth strategies, this audiobook is a vital resource.
With the 'Blue Ocean Shift', experience narratives from successful leaders who navigated the shift and developed new markets. Delve into actionable lessons learned from both triumphs and setbacks, ensuring you're equipped to harness the power of innovative thinking. It's time to empower your team and transform potential pitfalls into stepping stones for a successful blue ocean journey.
Please note, this is an AUDIO BOOK - ON A CD. Shipping is FREE; please allow 15 days for delivery from our Auckland warehouse, where you’ll find no unexpected charges or import duties. Condition: BRAND NEW. ISBN: 9781509871933. Year: 2018. Publisher: Bolinda/Macmillan Audio.
Please note this is an AUDIO BOOK - ON A CD. Shipping for this item is FREE, please allow 15 days for shipping. As its shipped from our Auckland warehouse there is no unexpected import charges, custom duties or taxes
Condition: BRAND NEW
ISBN: 9781509871933
Format: CD standard audio format
Year: 2018
Publisher: Bolinda/Macmillan audio
Description:
Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence and seize new growth, guiding you step-by-step through how to take your organisation from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organisation to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth.
Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organisations made the shift and created new markets by applying the process and tools outlined in the audiobook. Whether you are a cash-strapped start-up or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process.
With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical material for listeners, managers and entrepreneurs alike. You'll learn what works, what doesn't and how to avoid the pitfalls along the way. This audiobook will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.